PhilFIDA Executive Director Arnold “Ali” I. Atienza and his team dropped by Shelmed Cottage Treasures in Bagumbayan, Daraga, Albay. Owners Mr. and Mrs. Sheldon and Mediatrix Villanueva warmly welcomed the team and provided a guided tour of their factory and workspace.
Shelmed Cottage Treasures is renowned for its export-quality abaca products, including lampshades, bags, placemats, and carpets. Mr. Villanueva personally designs their signature pieces, which are prominently featured in local and international exhibits. The team also browsed through the showroom, where they were introduced to a collection of handcrafted abaca items, reflecting the company’s dedication to quality and artistry.
PhilFIDA recognizes the importance of global exposure for Philippine abaca products. By supporting processors like Shelmed Cottage Treasures, PhilFIDA continues to champion the abaca industry—encouraging innovation, improving product quality, and enhancing the international market presence of local artisans.
